2025 Travel Season Kickoff

Please join Visit Missouri on Thursday, Jan. 23, from 5 to 7 p.m. at The Millbottom in Jefferson City to celebrate the beginning of the 2025 travel season!

Tourism is a multibillion-dollar industry in Missouri and one of the state’s most significant sources of revenue. We hope you’ll join us in acknowledging the start of another incredible travel season.

What to expect from the evening:

• A special address from Visit Missouri
• Interactive experiences
• Appetizers inspired by Missouri’s award-winning cuisine
• Wine and spirits crafted in the Show-Me State
• A Visit Missouri goody bag to commemorate the event

And of course, be among the first to receive the 2025 Visit Missouri Travel Guide, the most encompassing source of information about Missouri tourism for travelers worldwide.

A huge thank you to our presenting sponsor, the Missouri Association of Convention and Visitors Bureaus! We’re also thankful for our supporting sponsors, Missouri Travel Alliance, OBP and Madden Media for making this event possible.